I keep thinking about Take a Cookie post by Joe Kraus. There is something wrong with this idea.
What if my mouth already full with the cookies (and my pockets) too? Should I still take the cookie?
What if I am eating a spicy hotdog, should I also take a cookie?
With opportunities in your business you can’t just take every one as a cookie and put them for later use in your pocket. This doesn’t work like that. You should actually work for every opportunity that you take, you can’t work on it later.
In other words, you should not take a cookie unless you are ready to digest it right away. If your stomach is already fully occupied you have to pass it.
Also, this idea doesn’t work well with goal setting, which I believe is a very good thing to do for any business. If you see that chocolate cookies have a greater potential for your business, then vanilla cookies and you decide to concentrate only on chocolate cookies, you shouldn’t take a vanilla one when it is passing you. It will only distract you from your main goal.
Having said that, in the original Joe’s post he is talking about a chain of events that was started by him reading a book and getting in contact with the author, which eventually led to his company getting first funding. In my “cookie” examples above, this situation can be described as taking a chocolate cookie at the moment when you are very hungry.
So, I would rephrase the saying to “Take a cookie when they’re passed if you are hungry” (otherwise pass them to your friends) :).
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